"Leading with Strength"

Tina Wellman, CEO of BrightDrive HCS, has some unique leadership qualities that have transformed the organization. Those include integrity, stamina, endurance, fairness, knowledge of the industry, strength, and ability as an entrepreneur to see through the uncertainty that comes with starting a new business. These attributes are what have led BrightDrive HCS to become an industry leader.

BrightDrive HCS brings its 30-plus years of healthcare experience to take the guesswork out of tracking clients’ financial performance. BrightDrive HCS is more than just a medical billing company – they look at their partner’s entire ecosystem and support them at several touchpoints with their strong consulting arm. BrightDrive HCS is changing how healthcare thinks of third-party revenue cycle partnerships one customer at a time.

“Genetics and molecular testing in general are an ever-expanding field. Technology is growing quickly, and our job is to assist our clients in staying up to date with the payers ever changing landscape both with new ideas that will help the patients ultimately get the personalized care they need and our fiduciary responsibilities to our clients,” explains Tina.

The steadfast leader’s approach is to be a true partner to her clients and look at their entire ecosystem to ensure that they are benefiting from every opportunity they can while helping them grow within the guidelines of the regulatory bodies. “This sometimes includes telling them things they don't want to hear because it is the right thing to do,” says Tina.

At BrightDrive HCS, they pride themselves on treating a client’s business as if it was their own. The BrightDrive HCS team looks at each client and their surrounding ecosystem to help them make the best decisions for their business, whether it is clinical or financial compliance at the center. They strive to provide services and advice that will benefit the client and the patient.

BrightDrive HCS’s corporate culture is based on Bright and Driven professionals emphasizing patient-centric passion to the physician and laboratory partners. The company shares the same goal as its clients: compliant practices, responsive reporting, and accurate reimbursement to ensure their patient’s healthcare needs are met, and they have a successful business at the same time.

“I think running a business in health care technology and service, which is male dominated is inspiring. I also am raising two young men independently,” says Tina, who recently beat breast cancer while doing all of this. Professional development of the female team, even apprentices, is a big priority for her, and so is supporting their entire beings, not just them as staff members. “In my community I am the person that listens and counsel's women friends and colleagues in all aspects of their lives, not just professional,” adds Tina. “I volunteer for the American Legion being a Veteran of the US Army. In my volunteering I coach many students that include some brilliant young ladies in public speaking. I also mentor all of my female employees both domestic and abroad, they are also promoted both equally.”

For the pioneering leader, success has a broader meaning. “I think if you set small goals that are ladders to much larger ones you will find success all along the way,” she elucidates. “I was a successful student, soldier, college student, respiratory therapist, writer, sales and marketing professional and this all lead to me being the CEO, it doesn't happen overnight and most importantly I am a successful mother.” “This will be the most important legacy I leave behind.”, stated Tina WL